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Guidelines, Codes of Conduct & Social Media Platforms

The social media platform has become an innovative approach to communication beyond someone’s social groups. Individuals and businesses alike can use social media to connect with their target audience, but it can be difficult to police behaviours and conduct on the platforms.

A tweet could be likened to a megaphone that you are using to broadcast your thoughts, which is why appropriate measures must be taken in case those thoughts are not conducive to business or customer relationships.

There is no real distinction between personal and professional thoughts on social media, as as an employee, you are often held up and accountable as a representative of the brand. Similarly, using the case of Twitter again, the public scape that the tweet exists in can be accessed by anyone, with privacy challenging to guarantee. If your employees have access to your business’s social media accounts, the way they conduct themselves can reflect on public perception of the brand.

A simple way to approach when it is and isn’t appropriate for content to be sent out when it’s you personally speaking could be, “would my manager, client or customers be happy to see the content published?” If no, then bestie, you need to sit the hell back down off your platform.

Here are some guidelines to ensure that your business isn’t left in the lurch when it comes to how your employees conduct themselves on social media

    • Have a crisis management plan in place (including an escalation patch) before the commencement of the account. This gives you a planned out approach for worst-case scenarios.
  • Be transparent about who you work for, who you represent or who you may be speaking on behalf of
  • Ensure that all posts are accurate and fact-checked. If a post needs to be edited, do not simply delete the content; note the edit in the original post so that you have evidence that you noticed the mistake, as the original post probably exists somewhere else.
  • Always act professionally and constructively, use sound judgment before posting, and be polite and respectful of individuals’ opinions.
  • Be respectful of everyone you interact with within social media, and consider how you are being perceived as a brand representative. Derogatory comments, discrimination, obscene remarks should not be posted, and statements made in response to others should be considered further concerning how other people may react.

 

If you’re someone who often finds it difficult to make large lump sum payments for goods or services, you may want to consider looking into “Buy Now Pay Later” services.

Buy now pay later essentially means that, rather than paying in a full lump sum payment for a product or services rendered, there may be an option to pay through instalments of a certain amount over a set period to make the sum of the full amount in total. This method should allow you to pay in full for the product or service without overly straining your finances – you pay back what you can, as agreed upon when you begin the buy now pay later service.

Some popular buy now pay later services include Afterpay, Zip Pay, Brightepay, and some credit card networks such as  Mastercard and Visa, can offer buy now pay later arrangements.

Though it can be a convenient, immediate solution, it may be challenging to juggle the necessary repayments with other financial commitments. It’s not always the most appropriate method for people, and you should bear in mind your situation and ability in paying back the amounts. 

Before you sign up, keep in mind: 

  • It becomes easier to overspend with buy now pay later services, so know your limits on what you can and can’t afford.
  • You will be charged fees and costs to use the service, which can add up to a princely sum in and of itself.
  • Keeping track of your payments can be tricky if you’ve signed up for multiple services.
  • It could affect your loan applications for a car or mortgage as lenders consider buy now pay later spending just as much as your credit score.
  • Late repayments can appear on your credit report, which affects your ability to borrow money in the future.
  • Layby can be a cheaper alternative to buy now pay later, with no account-keeping or late fees to consider

If you are someone who could make use of BNPL services, you may wish to:

  • Ensure that when using the BNPL service, you stick to a set limit on what you spend so that you can comfortably pay it back later. 
  • Aim only to have one BNPL account at a time to manage payments through, rather than confuse yourself with multiple payments across different providers.
  • Always budget for bills, loan payments and BNPL payments, and 
  • Rather than use your credit card for payments to your BNPL account, consider linking to your debit account instead.

If you would like assistance in planning your financial future, help in managing your budget or some friendly advice, see us for a chat about what we can do for you.

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What our Client Say

John Briggs

Jane Noller has been my accountant for the last 15 plus years. I can testify to Jane’s professionalism and expeditious manner in dealing with the day to day issues that surrounds our business accounting.

John Briggs

Registered Building Certifier

David and Alison Parker

I have been consulting J L Noller and Co. (more specifically Jane) for six years and during this time I have found her to be professional, efficient and easy to discuss all accounting and taxation matters with. Her office team are all polite and friendly also.

David and Alison Parker

Business Owner

Carl Gillmore

I have used Jane & the team for the last 6 years for all of my business & personal accounting needs. They have always been professional, easy to talk to & available when we have needed assistance.

Carl Gillmore

Carl Gillmore Landscape

John Briggs

Jane Noller has been my accountant for the last 15 plus years. I can testify to Jane’s professionalism and expeditious manner in dealing with the day to day issues that surrounds our business accounting.

John Briggs

Registered Building Certifier